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Love is love, no matter what dumb people think.

Tobias Ulmer June 16, 2014

Honey Maid made a commercial about what makes families, family. And they received a lot of negative comments. But Honey Maid didn't bother to offer a meaningless, pandering apology or back off the issue quietly. Instead, they hired two artists to take the bigotry and turn it on its head. The best response ad ever:

Incase, advertising, innovation Tagshoney, maid, love
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Copyright by WERBEWELT AG, 2014

WERBEWELT WERBEAGENTUR STUTTGART MÜNCHEN NEW YORK

werbewelt, agency, creative digital agency, digital agency, creative agency, new york, advertising, marketing, online, ecommerce, online store, design, brand, Hugo Boss, Manhattan Cosmetics, Marc Cain, Strenesse, Steiff, Steinel, mhplus, bmw,

The multichannel creative agency WERBEWELT based in Stuttgart, Munich and New York City offers the competence fields branding, campaigning, digital marketing, social media, e-commerce, public relations, and video & animation integrated communication solutions.

WW-NYC, LLC | 77 Water Street, Suite 711, New York, NY, 10005 , USA

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